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TREND: White, once again put forward

TREND: White, once again put forward

TREND: White, once again put forward

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If some tones have gained their place in retail as very trendy backgrounds (also see Pink in retail), white yet has never been forgotten of the creative minds in that way. Indeed, white comes out again from the shadows and competes with colors from which it is much easier to get bored in interior design. Decrypting of a color – if this is the case – undefeated.

 

 

The material

 

Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I
Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I
Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I

If white is indeed considered as a color, it also enters the materials category. Not that the radiation of its tones are the least, but precisely because it has this ability to merge and blend in any space, as long as the light is here. As a true chameleon, white adapts and will appear very different to our eyes if it is worked raw, matte and embossed than if it processed smooth, intensely glossy or almost mirror effect.

About whitethe architectural firm located in Melbourne, Siblingnation, recently opted for a more architectural envelope, in order to highlight the precious pieces ofOctavius La Rosa, a fashion collector's. Thus, the Dot Comme Collection store highlights its products thanks to the work of the immaculate as a material, which the architects wanted varnished, but also thanks to its implementation as an architectural element in its own right. Thus, the columns appear structural and back doors, as tricks to exploit as much as possible a restricted space. Rather than a simple tone and directly opposed to some masterpieces of furniture of the Memphis Movement, white here is definitely matter.

 

Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I
Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I
Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I

 

 

White, only

 

Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I
Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I

But where the white shade is still most cherished is undoubtedly in its position as the leader of solids. The allegory of light tones remains the best placed to allow products to be highlighted by their exposure alone. Moreover, the whiteness of the walls tends to reflect a minimalist interior, carrying the trends that are close to Scandinavian Design and minimal furniture as well. But can it really reinvent itself?

For their latest shop in San Sebastian, Spainthe ready-to-wear brand Loreak called on the local studio Pensando en BlancoIn the manner of a gallery, the visitor is led to wander through an immaculate space, whose lighting is focused on coloured islands such as a sofa, a work of art or, of course, a clothes rack. Thus, the neutral colour becomes the guiding thread of the visit and guarantees the surprise that awaits us at every corner. The luminous envelope of the shop thus makes it into a premium fashion showcase. By reinforcing the aura of the boutique with a solid colour that is far from classic, white finally appears as an essential element of the interior design.

 

Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I
Great favorite of our interiors and retail staging, white always reinforces a little more its position as a color leader in interior design. I

 

 

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Originally posted 2018-09-03 15:05:37.

Written by

Chloé founded Huskdesignblog in 2016. Ever since, she is decoding every nook and cranny to find the best interiors and furniture ideas for her beloved readers and followers, eager for beautiful things.

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