Reinventing the Museography of the Future

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Museography is a creative medium that should not be put aside. As a space that opens and closes on the most beautiful works of art in the world, it must highlight the creation it houses and create the sensation of a space designed especially for the occasion. At a time when digital technology is gaining ground, it is important to give museography enough space to exist, and more. Advocacy for museographybased on the exhibition "Albert Frey and Lina bo Bardi: a search for living architecture, a renowned Palm Springs Art Museum.

A (re)birth

The exhibition bringing together the work of the architects Albert Frey and Lina bo Bardi currently at the Palm Springs Art Museum (until 7 January 2018) in CaliforniaThe story of the two protagonists, although they have never met, is precisely traced in the exhibition. And it is in the presentation of the exhibition itself that the story comes to life. Although both architects are renowned for their work in the period after Second WarThe staging of the play in our time reminds us that these two can only be immortal.

Indeed, it is often common to choose to erase the tour route and the entire space, in order to give full power to the art presented. Neutral colours, effective but unbiased lighting, in short, a container that fades into the background as the content does. And it is thanks to this type of exhibition that museography can regain its breath, and a real reason to exist as such. Almost without restraint, it is inspired by the will of Frey and Bo Bardi  of connecting people and elements. It is the gateway that gives us access to art, and the one that enhances it. A daring project with colours in line with today's ambitions and trends, and yet one that puts museopgraphy on the same footing asinterior design.

A response to Digital

Virtual exhibitions will soon be commonplace. We will not move anymore to see Frey, Bo Bardi or Monet. And yet, moving is the key. For while it is now easy to set up software that does just that, it is not so easy to understand an exhibition without being immersed in it, nor to feel the purpose of the artist and the scope of his work. Museography, or exhibition designIn order to counteract this trend, the design of cultural events must evolve. Scenographers and architects must explore new avenues, taking us into a world of their own for each cultural event. They may even have to go too far. 

Reinventing the museography of the future means equipping ourselves with very real and complementary tools, such as the reedition of Arper of the chair Bowl created by Lina Bo Bardi. But it also means trusting your imagination as a creator of atmosphere, as a composer of space. The public is tired of going to the museum to find a succession of rooms and corridorsIn addition, the public wants action, dreams, and the feeling that the space around them is a real tribute to the artist on display. Fortunately, creative people are getting better and better at this game. Museography is not dead, and digital technology has to keep up.

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Source: Dexigner

Originally posted 2017-10-20 09:05:26.